Marketing
Paramount Sued by Former Employee for Violating WA...
Paramount Global was sued by a former employee for violating New York's WARN (Worker Adjustment and Retraining Notification) Act during layoffs that occurred in September, which stripped more than 300 staffers from their jobs in less than one week,...
CNN Says Melania Trump Publisher Asked for $250K F...
Nearly two months ago, CNN reached out to Melania Trump's book publisher, Skyhorse Publishing, to request an interview with the former first lady ahead of her upcoming memoir. After several exchanges about a possible interview, the publisher sent an...
Reuters Withdraws Articles on Anti-Doping Agency A...
Reuters withdrew two doping-related news stories after learning that one of the news organization's employees helped arrange for an official to get a media credential to see The Masters golf tournament this past spring. (ABC News / AP) James...
Tanzania News Sites Banned Over Animation Deemed C...
Three of Tanzania's leading newspapers were banned from publishing their online editions after they ran an animation deemed critical of President Samia Suluhu Hassan. (BBC News) The advert--published on X and Instagram Tuesday by The Citizen, an English-language newspaper--showed...
Publisher Traffic Spiked Thanks to Google’s Gen AI...
Google's artificial-intelligence-generated search, AI Overview, is boosting publisher traffic thanks to a new feature that embeds direct links within the text, according to the tech giant, which held a briefing for the press about new features this week. Google...
NFL in Talks With Ellison’s Skydance, RedBird Abou...
The National Football League is in talks with David Ellison's Skydance Media and one of his major investors, RedBird Capital Partners, that could result in some of the league's media assets changing hands, according to people familiar with the...
The New Yorker Union Members Unanimously Authorize...
More than three years ago, The New Yorker's unionized employees authorized and threatened a strike during a contentious first contract negotiation that culminated with scores of protestors descending on the Greenwich Village home of Conde Nast executive Anna Wintour...
WSJ CEO Almar Latour Has Made a Year of Industry T...
How the Netherlands native came to America, rose up the ranks, delivered results, and leveraged The Wall Street Journal's resources to free Evan Gershkovich. (Poynter)
Sinclair Partners to Launch Immersive News App for...
Sinclair Broadcast Group's NewsON and Mindgrub Technologies announced a collaboration to launch an Apple Vision Pro application for NewsON. This is Sinclair's first foray into spatial computing specifically for local news delivery, blending digital content with physical surroundings. (TVSpy)
BBC Cancels Primetime Boris Johnson Interview Afte...
The BBC canceled a primetime interview with Boris Johnson after the former U.K. prime minister was accidentally sent internal briefing notes intended for BBC staff. (Politico)
Radical Independence: How Indies Are Ushering in t...
Sitting here drinking an AriZona iced tea, I find myself contemplating the value of independence. First, you should know, I am not usually found with an AriZona iced tea--at least not since the days of chugging them post-hangover in...
Best Buy Taps Disney’s Lisa Valentino as President...
Best Buy has hired Lisa Valentino as president of its advertising arm Best Buy Ads--a move that signals how retailers are increasingly looking to hire execs with strong relationships with advertisers to steer their retail media businesses. Valentino had...
Dr. Rick Brings the Burn as First Brand Mascot on ...
A young homeowner suffering from parentamorphosis would likely start spouting arcane Scoville data as a wing-eating guest on The Hot Ones, all while making lame jokes about being "cool as a cucumber." Dr. Rick will do no such thing....
Chris Reece Promoted to Weekday Evenings at KSTP
KSTP meteorologist Chris Reece has been promoted to weekday evening meteorologist. '"I love Minnesota SO much, I've signed a deal to stay in the Twin Cities for many more years, and I'm honored to announce that I've accepted a...
Revolving Door Agency Moves: Bakery, Erich & Kallm...
Agencies are making all sorts of moves as we move into the busiest season. Between mergers, acquisitions, product launches and multiple client wins, there's a whole lot of shakeups going on. AML One of England's oldestprofessional football clubs, Rochdale...
Publisher Traffic Spiked Thanks to Google’s Gen AI...
Google's AI-generated search, AI Overview, is boosting publisher traffic thanks to a new feature that embeds direct links within the text, according to the tech giant, which held a briefing for the press about new features this week. Google...
NBA Tipoff Ad Passes League’s Future to Young Play...
It's a new era for the NBA, and its marketing is reflecting that. We're still a little less than a month away from the start of the National Basketball Association (NBA) season and the 11 games that comprise Kia...
This Agency Wasn’t Disheartened When It Lost a Pit...
Four years ago, South Carolina agency FerebeeLane pitched to oversee creative for the Crystal Coast Tourism Development Authority (TDA), which promotes the southern Outer Banks area in North Carolina. After making it to the final rounds, the agency lost...
Leigh Spann Leaving WFLA. Tampa Station Hosts 5K t...
WFLA meteorologist Leigh Spann is leaving the Tampa NBC affiliate after 17 years. She announced her departure last month. Spann joined the station in 2007. She told viewers she didn't come to the decision lightly, but her husband got...
Meow Wolf Opens in Houston With a Trippy Campaign
For a heaping helping of mind-bending marketing, look no further than art collective Meow Wolf. That's both a broad and a specific statement, with the growing entertainment company providing the latest example of its trippy advertising style with a...