Marketing
Why People Really Got So Mad About Coke’s Ne...
Possessive consumers don't like when their favorite brands make big changes
1 day ago
0
5 Questions for… Brian Kilmeade on Fox & Frien...
The news presenter also gave insight into the 2026 World Cup.
1 day ago
0
Week of July 13 Evening News Ratings: WNT and Nigh...
The demo battle between ABC News and NBC News is getting closer.
1 day ago
0
Week of July 13 Morning News Ratings: GMA Grows We...
CBS Mornings was down by double digits in the demo.
1 day ago
0
5 Books That Will Teach You Everything You Need to...
The creative-to-manager manual they didn’t give you.
1 day ago
0
10 Brands That Won the World Cup, According to Dat...
Samba reveals which brands captured the most World Cup impressions across English- and Spanish-language viewership.
1 day ago
0
Marketing Vanguard at Cannes: The Smart Ring That ...
Framing a personal health product as a performance tool for anyone who has to show up at their best.
1 day ago
0
Yannick Bolloré Says Havas’ Size Is Its Strength: ...
The CEO chats with ADWEEK about Q2 earnings, North America performance, and the pros of staying midsize
1 day ago
0
LG Is Bringing Free, Console-Quality Gaming to Its...
Through a partnership with Phynd, the TV manufacturer aims to expand the gaming market by eliminating nearly every barrier to entry.
1 day ago
0
After World Cup, Brands Look to LA28 With a New Sp...
After the success of the 2026 World Cup—which brought in more than $15 billion in revenue for FIFA and a record 38.9 million average viewers for the final match on […]
1 day ago
0
Legendary Toy Brands Have a New Customer: Adults
A 1975 Play-Doh magazine ad pictured a boy named Jeff’s bizarre, lumpy, blue creation—a shape he insisted was “really a dog who grew a long nose,” despite looking more like […]
2 days ago
0
Brands Are Making a Fast Break for the WNBA All-St...
34 WNBA brand partners and licensees will be on hand for All-Star Weekend.
2 days ago
0
Ads of the Week: 14 Campaigns That Caught Our Eye,...
Samsung, Depop, Under Armour, American Eagle, and more are behind the week’s most notable ads.
2 days ago
0
‘No Longer AI Losers’: Havas Leans Into AI-First I...
The holding company’s organic revenue grew 2.5% in Q2
2 days ago
1
Brandon Cooke Joins BarkleyOKRP to Drive ‘Th...
The former FCB exec succeeds longtime CMO Jason Parks
2 days ago
1
By Fearing Wokeness, Marketers Are Hitting the Sno...
Investing in diverse media is not woke—it's following the money.
2 days ago
1
Google Barrels Ahead With AI Spending as Its Searc...
The first of the big tech platforms to report, Google could set the tone for the rest of its cohort, many of whom (like Meta, Amazon, and X) have been spending like there’s no tomorrow on AI.
2 days ago
1
John Solomon on Building Brand Momentum When Marke...
From navigating tariffs and supply chain disruptions to making asymmetric bets on innovation.
2 days ago
1
Meta Pushes Back on AI Fears With an Optimistic Pi...
CEO Mark Zuckerberg unveiled a film on Facebook that kicks off a broader paid and earned campaign around Meta's AI vision.
2 days ago
1
Comcast Execs Address Potential NBCU Consolidation...
Could Comcast's split from NBCUniversal lead to more M&A movement?
2 days ago
1
Popular
A hotel leaked my data to hackers. You could be next
English (US) ·