Marketing
Ticker: Kara Swisher Confirms CNN Exit After Param...
Dateline celebrates the premiere of its 35th season by lighting up the Empire State Building.
Creators That Convert: 4 Business Leaders on Drivi...
Why creator content should be treated as a core paid media asset.
Move Over, Taylor Swift. The Brands Are About to S...
The 2026 VMAs will have Bacardi, Spotify, and Dunkin' creating moments you donut want to miss.
Are AI Ads Ready for Prime Time?
This post was created in partnership with Higgsfield AI After years of debate over AI’s creative capabilities, Higgsfield, an AI-native creative suite, put them to the test. During a Brandweek […]
Global Citizen Taps Influential As Its Official Cr...
The pro bono partnership, which began around the World Cup, will bring about 20 creators to Saturday's Global Citizen Festival in Central Park.
Dave & Buster’s Hires New Agencies to Get More...
The brand appointed Gut for creative and Mediaplus to handle media buying.
Ads of the Week: 9 Campaigns That Caught Our Eye, ...
Chase, Peloton, Target, Beats, and more are behind the week’s most notable ads.
E.l.f. Cosmetics Names Joaquina Its Brand Ambassad...
The Latin artist is joined by six other artists on the album.
An Accountant’s Playbook to Great Marketing ...
Plus, how analytics and creativity should work together, not against each other.
The Trade Desk, Worried Stock Slide Could ‘S...
The move could help the beleaguered adtech company keep staffers whose stock options have lost most of their value.
Journalists Return to the White House After Trump&...
A court order made the Trump administration explain its actions.
McDonald’s Wants to Build a $1 Billion Ad Bu...
The fast-food giant is selling ads in its app and on kiosks.
Best Buy Pitches Itself as a Media Production Comp...
The retailer is creating short-form video and other assets for advertisers.
Doceree Honors Top Healthcare Leaders Innovating W...
The healthcare marketing company hosted an awards evening to celebrate AI-driven advancements in the industry.
Gut Holds Onto Tim Horton’s Creative Account in Co...
Gut has retained the Canadian creative account for Tim Hortons, the Canadian-based coffeehouse, ADWEEK has learned.
Lowe’s Pilots Drone Delivery as New Way to Q...
The home improvement retailer is working with Google's Wing and DoorDash.
Ben James Boomerangs Back to Crispin as CCO
Ben James worked at Crispin Porter Bogusky in its heyday. He hopes to bring them back through his unique approach to creative
Palantir’s Quiet Takeover of Media’s D...
From newsroom automation to audience monetization, here's what's drawn companies to the intelligence firm.
These Are the 4 Black Pencil Winners of the 2026 D...
D&AD awarded four Black Pencils, its top prize reserved for groudbreaking work.
Here Are the Evening News Ratings for the 2025-202...
Plus, the ratings for Q3 2026 and the week of Sept. 14.













English (US) ·