Content production seems quite simple, in principle. You develop an idea, write about it, do SEO checks, and click publish. Simple, right? It never turns out that way, especially when working with a team. Miscommunications, last-minute changes, and confusion...

3 days ago 0

In the last few years, we have seen loads of exciting developments in AI. New tools are popping up left and right, helping with a wide range of tasks. AI is finding its place in every market, from writing...

6 days ago 1

Seen your LinkedIn lately? AI marketing tools are everywhere. And each one promises a bigger ROI than the last. The truth? It’s not necessarily hype. AI tools actually deliver impressive returns. In fact, you get a 3.7x return for...

1 week ago 2

Continually coming up with fresh, relevant content ideas isn’t easy. But you might be overlooking something important: related content. Related content includes topics that connect to your primary content themes. And it’s more powerful than you might realize. It...

1 week ago 2

You need to build out a new arm of your website. Do you use a subdomain or a subdirectory? It’s an often painful decision that can impact your SEO performance and how people interact with your brand. Despite many...

1 week ago 2

Proving the value of your SEO efforts can seem like an uphill battle. What’s the cheat code to getting buy-in from stakeholders? Tracking the right SEO KPIs. Not just the default ones in your dashboards. But the right metrics....

1 week ago 1

Signal was released in 2014, initially with phone calls only functionality, later that year messaging was added. Today, Signal is a popular messenger app, widely considered as one of the most secure communication apps. Signal reportedly has up to...

1 week ago 1

Cash App launched in 2013, offering a platform for transferring money between individuals. Two years later, in 2015, service expanded with business transactions. Today, Cash App is a popular digital wallet with over 57 million users. It targets the...

1 week ago 1

The meta description summarizes a page’s content and presents it to users in the search results. It’s one of the first things people will likely see when searching for something, so optimizing it is crucial for SEO. It’s your...

1 week ago 3

Optimize your content directly inside Google Docs. Yoast SEO’s new Google Docs add-on provides real-time SEO and readability analyses in your writing environment, eliminating the need for multiple apps or CMS logins. You’ll produce fully optimized content faster, collaborate...

1 week ago 3

Recently, we announced the rollout of Yoast AI Optimize for the Classic Editor in WordPress. We’re excited to see the positive response and engagement with this new feature.  During the initial rollout, we discovered a technical issue where unintended...

1 week ago 3

We’ve seen it happen so often. You have a great blog or site, and at some point, you decide to go for a new look and feel. There are a couple of things you’ll look at, usually in the...

1 week ago 3

Imagine if your website could rank for every single keyword related to your niche. That’s the promise of programmatic SEO. It’s how Tripadvisor creates “Things to Do in” pages for countless locations across the globe… …and ranks for almost...

2 weeks ago 6

You lost half your Google traffic. But suddenly…more people are searching for your brand. What’s going on? Welcome to the invisible influence of LLMs, where your visibility goes up even when traffic goes down. New research from Semrush reveals...

2 weeks ago 6

AI tools are everywhere — from chatbots that answer customer questions to language models that summarize everything from documentation to legal text. But if you’ve ever asked a model like ChatGPT to explain your site, your product, or your...

2 weeks ago 3

Increased usage of AI is changing how people discover businesses and services online. While your website may be optimized for traditional search engines, large language models (LLMs) process your website’s information differently. Our new feature, llms.txt offers to bridge...

2 weeks ago 5

While search engine optimization (SEO) is essential for your content and offerings to reach your target readers, it is also essential to stay up to date with the latest… The post What is generative engine optimization & how does...

4 weeks ago 1