Copywriting
I predicted the pandemic
Is it live or is it Memorex? OK…I dated myself…but I couldn’t resist. Some of you might remember before there was real digital technology—and most music lived on 8-track/cassette tapes or vinyl—there was a series of demonstrative commercials for Memorex recording tape. They answered...
Be a sissy
I love the story about one of the most intimidating athletes of all time “feeling like a sissy”–and the lessons we can learn from it. It’s part of The Lost Chapters of Overdeliver, which is a collection of blog posts...
Don’t let proper grammar ruin a good story
I met world renown copywriter and soon-to-be-mentor Gene Schwartz shortly after graduating college…and he hit me with a shocker in one of the first meetings I ever had with him. Shocking to me because I graduated with a degree...
6 Blogging Platforms (and Which One is Right for Y...
Blogging isn’t one thing anymore. Learn how today’s platforms actually work, and which one makes sense for you. The post 6 Blogging Platforms (and Which One is Right for You) appeared first on Smart Blogger.
How to Build an Audience From Scratch In 2026
If you’ve ever tried to build an audience, you might have experienced the painful scenario of posting a piece of... Continue Reading The post How to Build an Audience From Scratch In 2026 appeared first on Copyblogger.













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