SEO
Site Kit by Google insights in your Yoast SEO Dash...
Ever feel frustrated having to jump between different apps just to check your site’s SEO performance? We’ve simplified things for you. Yoast now seamlessly integrates insights from Site Kit by Google (Google Analytics and Search Console) right into your...
Yoast AI Optimize is now available for Classic Edi...
We’re excited to announce that Yoast AI Optimize is now also available when using the Classic Editor in WordPress! You’ve finished your copy, great! But those pesky Yoast SEO Analysis lights aren’t all green and you have to make...
What is generative engine optimization & how does ...
While search engine optimization (SEO) is essential for your content and offerings to reach your target readers, it is also essential to stay up to date with the latest… The post What is generative engine optimization & how does...
Social Media Calendar Guide: Plan, Post, & Grow (F...
A social media calendar is a planning tool to organize your ideas, coordinate with your team, and manage a consistent posting schedule — all in one place. With a solid calendar, you can: Map out content ideas weeks or...
Integrating human insight with AI-generated conten...
Now that so many people use AI tools to create content, the questions about the credibility of those tools keep popping up. Can you really make AI-generated content and still meet Google’s E-E-A-T standards? Of course, the answer is...
The beginner’s guide to SEO reporting
When you work on your site’s SEO, reflecting on those efforts should be part of your ongoing strategy. Whether it’s for a client, your manager, or your team, creating an SEO report is the best way to do so....
Turning data into actionable insights: a data-driv...
Modern SEO is all about data. Rankings can change overnight, user behavior as well, and search engines increasingly use AI to power the search results. To be able to respond, your decisions should be dictated by real, measurable insights....
How to track website traffic: how many people are ...
Just like most other website owners, you want your website to attract customers. But how can you see who visits your website? And how can you use this knowledge to increase website traffic over time? Luckily, there are loads...
How to Change Location on Google 🌍 Tips & Tricks
Have you ever wondered how to trick Google into thinking that you’re somewhere else? 🌎 Changing your location in Google Search can be incredibly useful, especially for performing SEO… The post How to Change Location on Google 🌍 Tips...
What is Site Kit by Google? A guide for WordPress ...
Site Kit by Google is a free WordPress plugin that connects your site to important tools like Analytics, Search Console, and Ads. After installing, it’s easy to verify your accounts, after which you see data in your dashboard. That...
Title Tags: How to Write Them (+ Steal Our Formula...
You can create the most helpful, well-optimized content on the web. But if you mess up the title tag, none of that will matter. The title tag is the blue, clickable headline that shows up in search results. It’s...
Canva User and Revenue Statistics
Substack was initially released in August 2023 as a graphic design platform. Within its first year since release, Canva hit a milestone of 600 thousand users. Now, over 220 million users create designs in Canva and the company hit...
How to Do Realistic SEO Forecasting Step-by-Step (...
You’re setting goals. Publishing content. Reporting on growth. But deep down, you’re still asking: “Are we aiming too high? Too low? Are we even on track?” That uncertainty is normal — but it’s also a signal that you need...