If 2025 was the year brands began cautiously expressing their views on AI, 2026 is shaping up to be when they take clear, public stances on the technology. In the […]

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Blending creativity, cultural insight, and AI into a living content engine.

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Plus, reducing in-store friction and winning in the AI commerce era.

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The deal follows a competitive RFP process—and a fraud scandal.

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The Unilever and SheaMoisture vet will oversee brands including Papatui and Project Rock.

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The brewer will feature Budweiser, Bud Light, and Michelob Ultra across several Super Bowl 2026 commercials.

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AI’s trial phase is over for both brands and agencies. After many pilots and proofs of concept, AI is starting to rewire marketing operations, governing everything from production and media […]

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This post was created in partnership with Kantar The question of whether a brand should remain consistent or innovate is as old as time. But the truth is, to stay […]

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The TV industry has a revolving door of executives at Paramount, Netflix, and more.

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This post was created in partnership with Moloco Are Google AI overviews wreaking havoc on your brand’s discovery strategy? How likely is it that AI might make your brand’s offers […]

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This post was created in partnership with CVS Media Exchange Even in the digital age, in-store environments can be impactful and important touch points for brand influence. During a CES […]

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This post was created in partnership with Zeta Global Identity, intelligence, and superintelligent agents are redefining the marketing ecosystem. During a CES 2026 ADWEEK House session co-hosted with Zeta Global, […]

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Fox News was still the most-watched cable news network during primetime and total day.

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This post was created in partnership with Monks and Leonardo.Ai If everyone can generate a masterpiece in seconds, the masterpiece itself is no longer the point—the why behind it is. […]

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Liquid Death and e.l.f. Cosmetics reunite with a goth musical and lip balm collection.

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The agency won AOR status for the chipmaker's Snapdragon Compute in a competitive pitch.

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Founded by former Google executive Justin Inman, Emberos aims to help brands understand and shape how they appear in AI chatbot searches

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In a climate where most brands would give anything for a case study boasting 10x growth, PacSun recently hit the ultimate benchmark: 200,000 pairs of jeans sold via TikTok, generating […]

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The 83rd Golden Globes had big winners and weird production choices.

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Google unveiled a new AI protocol and integrations with Gemini.

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