Marketing
Fox News and MSNBC Air Dueling Interviews Over Jim...
FCC's Brendan Carr and Illinois Gov. JB Pritzker sound off; CNN also featured Democratic Congressman Jamie Raskin.
ABC Pulling Jimmy Kimmel Speeds the Shift to Strea...
Is Jimmy Kimmel getting pulled a death blow to late-night TV?
Stagwell’s Work With Israel’s Foreign Minist...
Stagwell is facing mounting scrutiny after a leaked pro-Israel research deck and lobbying filings revealed work by its subsidiary SKDK.
What Role Did Affiliate Stations Play in Jimmy Kim...
Nexstar and Sinclair each need regulatory approval from the FCC to proceed with their intended acquisitions.
Building the Future of Marketing Leadership: Insig...
Soyoung Kang and Vineet Mehra are opening their playbooks to efficient growth and rewriting marketing's narrative.
MrBeast Failed to Disclose Ads and Improperly Coll...
The popular YouTuber has agreed to modify data collection practices that were found in violation of child safety laws and industry guidelines.
Anthropic’s Claude Makes First Big Ad Play t...
Anthropic launched its first major brand campaign for Claude, positioning the AI chatbot as a tool for problem solvers.
TruGreen Hands $61M Media Business to WPP, Deepens...
TruGreen has appointed WPP Media as its media agency of record and expanded VML’s remit, adding to WPP Media’s recent momentum.
Any Amazon Seller Buying Sponsored Product Ads Can...
Previously, Amazon Marketing Cloud required registration or third-party vendors.
Yahoo Is Luring Customers From The Trade Desk With...
Buyers tell ADWEEK they've started to shift ad spend away from The Trade Desk to Yahoo's DSP, citing lower costs
Glossier’s Incoming CEO Needs to Reinvent th...
Ex-P&G exec Colin Walsh must guide Glossier beyond DTC amid rising competition.
Inside the Dueling Lawsuits Threatening to Unravel...
The Black media collective aimed to distributed $500 million in ad commitments. Now its founders are suing one another.
Jimmy Kimmel Pulled by ABC Following Nexstar Stanc...
An ABC spokesperson confirmed to ADWEEK that Kimmel's late-night TV show was pulled from the lineup.
Week of Sept 8 Morning News Ratings: GMA and CBS M...
GMA reclaimed its No. 1 position in total viewers.
EXCLUSIVE: The Trade Desk Partially Sunsets Contro...
The update follows months of grumbling from advertisers.
MSNBC Begins Separation From NBC News Starting Oct...
The network will be fully independent from NBC News beginning October 20.
The Atlantic Bets Big on Events as New York Festiv...
Total revenue is up nearly 30% in two years, with live events now making up 25% of the business.
Week of Sept 8 Evening News Ratings: CBS Evening N...
ABC News' World News Tonight saw gains in the demo.
Kantar Centers Leadership in the U.S. to Superchar...
Kantar, a data firm with a long-standing foothold in the U.K., has shifted its center of power to the U.S. as it races to develop an AI-driven platform.
Amazon Debuts AI Agent to Produce Ads for Its Own ...
Creative Studio is designed to help mid-market brands produce video ads across Amazon's owned properties, removing traditional creative bottlenecks.