The merger pairs virtual product placement with social-content automation to make ads more engaging—and harder to ignore.

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The dizzying trend cycle is both a prime opportunity and a challenge for marketers.

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The 77th Emmys were a big night for The Studio and brands.

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NBC News announced the hosts for its upcoming Dateline Live event in Nashville, Tenn.

2 weeks ago 73

KPop Demon Hunters continues to defy trends, remaining in the top half of the chart.

2 weeks ago 69

The Weapons campaign leaned into cryptic messaging and '90s nostalgia.

2 weeks ago 65

A weekly roundup of the biggest U.S. and global brand leadership appointments.

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Meta wants to help brands better tap into cultural moments taking place on its platforms.

2 weeks ago 61

AJ Jones returns to the U.K. after spending nearly five years at McCann Canada.

2 weeks ago 67

CNN’s former London bureau chief has been named NPR’s new editor in chief.

2 weeks ago 68

Bradley Cooper wants to debunk Uber Eats' conspiracy that football is an elaborate scheme to get people. to buy more food.

2 weeks ago 63

Brands including Uber Eats, Apple, and Bumble made campaigns that caught our eye this week.

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Shawn believes his diagnosis is linked to his coverage of the 9/11 attacks.

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MLB's potential deals with ESPN, Netflix, and NBCUniversal bring events like the Home Run Derby to the plate for a streaming future.

2 weeks ago 69

Amid the rapid rise of motorsport racing, NASCAR is looking to capture some of the buzz. To do so, the U.S. stock car racing league and sanctioning company will reintroduce […]

2 weeks ago 58

Pushback over a project for the Israeli Ministry of Foreign Affairs led the holding company to cancel an event in London.

2 weeks ago 69

WBD will utilize Nielsen’s big data + panel as currency for ad sales transactions, including its upfronts and beyond.

2 weeks ago 62

Creativity is a life skill that prepares people for whatever lies ahead.

2 weeks ago 66

According to the report, Paramount Skydance is preparing a bid for all of WBD.

2 weeks ago 73

YouTube is also piloting a feature allowing creators to add localized thumbnails.

2 weeks ago 69