Marketing
Hana Altenburg Joins KOLO in Reno as AM Reporter
Hana Altenburg has joined Reno, Nevada ABC affiliate KOLO as a morning reporter. "Made my official TV debut today with @kolo8newsnow as their new Morning News Reporter and MMJ," she posted to social media after her debut. "I'm so...
Watch Kellyanne and Claudia Conway’s Mother-Daught...
A mother and daughter reunion was only a motion away for Kellyanne Conway and Claudia Conway on Thursday. The 19-year-old TikTok influencer--and Kamala Harris voter--appeared on her Donald Trump supporting mom's Fox Nation series Here's the Deal with Kellyanne...
Newsmax and Smartmatic Settle Defamation Case
The defamation trial pitting Newsmax Media, Inc. against Smartmatic ended the same day it began. Hours after jury selection commenced on Thursday at the Leonard L. Williams Justice Center in Wilmington, DE, the network announced that a settlement had...
The Intersection of Design, AI and Creativity With...
Welcome to another special episode of the Marketing Vanguard podcast. Today, host Jenny Rooney speaks with Mauro Porcini, svp and chief design officer at PepsiCo, to discuss the vital role of design in corporate innovation. Porcini shares his insights...
AI Helps Boost Accenture Song to 30% of Accenture’...
Global professional services company Accenture reported $64.9 billion in revenue for its fiscal year, ending Aug. 31, up 1% year-over-year, and its tech-powered creative group, Accenture Song, chipped in $19 billion of that total (up 7%), largely driven by...
Getting Under the Hood of The Garage With Dan Mass...
In this special episode of The Garage podcast, hosts Dan Massimino and Evan Hovorka turn introspective. They delve into their backgrounds, the origin of their podcast concept, and the vital relationships shaping retail media. Reflecting on notable guests like...
Getting Out of the Brand Book: Tinder and Brand.AI...
Millennial-made dating app Tinder is on a mission to win over Gen Z--and it's employing AI to help with the task. That means identifying the brand's "core truths" while acknowledging some harder truths, said Stephanie Danzi, senior vice president...
Revolving Door Agency Moves: Deutsch, Hanson Dodge...
The fall frenzy is upon us and agencies everywhere are landing new clients, launching new products, and making key partnerships. Check out this week's new moves. BarkleyOKRP The National Pork Board has named BarkleyOKRP as its new agency of...
Alex Jones’ Infowars to Be Auctioned Off to Help P...
Conspiracy theorist Alex Jones' Infowars media platform and its assets will be sold off piece by piece in auctions this fall to help pay the more than $1 billion he owes relatives of victims of the Sandy Hook (Conn.)...
X’s First Transparency Report Since Elon Musk’s Ta...
X owner Elon Musk is the world's wealthiest flag-bearer for free speech, but under his leadership, the social media platform is acceding to government requests to take down or withhold user content at a significantly higher rate than it...
Zuckerberg Must Be Deposed in AI Lawsuit, Says Cre...
Meta lost a bid to block a group of U.S. authors from questioning CEO Mark Zuckerberg in a lawsuit accusing the company of misusing copyrighted books to train its artificial intelligence systems. (Reuters) Authors Sarah Silverman, Richard Kadrey, and...
Morning and Evening News Ratings for 2023-24 TV Se...
Good Morning America, ABC News' flagship morning news program, wrapped up the 2023-24 season with a first-place finish among total viewers--the 12th straight season that it is perched at the top of the roost. But GMA had to cede...
London Standard to Feature AI-Written Review ‘by’ ...
Late British art critic Brian Sewell is making a return to journalism via AI, according to the newspaper that established his reputation as a distinctive cultural voice. (The Guardian) The embrace of AI has raised eyebrows among staff after...
International Fund for Public Interest Media Looks...
An international fund that supports independent media unveiled an ambitious plan Wednesday to raise $150 million by mid-2025 to bolster independent media in low- and mid-income countries globally over the next three years. (Axios)
Bari Weiss’ Media Startup Valued at $100M in Fundi...
Media startup The Free Press raised a further round of funding from investors, valuing the business at about $100 million as it positions itself for the next phase of growth. (FT)
How Business Insider’s AI-Based Paywall Strategy I...
AI is showing up in nearly all areas of the media business, from advertising sales to editorial. And now it's being put to the test in publishers' subscription strategies, with the hope that the technology is better at identifying...
Michael Gove to Replace Fraser Nelson as Spectator...
Former Conservative cabinet minister Michael Gove was appointed editor of The Spectator following the purchase of the current affairs magazine by Sir Paul Marshall. (Press Gazette)
The Reporter Threatened With Jail Over a Scandal H...
A little more than one year ago, a young reporter named Anna Wolfe was the talk of Jackson, Miss., and of journalism for a series of stories that won her the coveted Pulitzer Prize. (ESPN)
Why Brands Should Like and Subscribe to the Future...
Cue the "In Memoriam" music. It's time to say R.I.P. to traditional celebrity brand deals. During a panel on crafting connections at ADWEEK's Brandweek conference on Tuesday, executives from Shopify, Diageo, and IRCODE spoke about the future of brand...
OpenAI CTO Mira Murati Quits the Company
Mira Murati, chief technology officer of OpenAI, announced Wednesday that she is stepping down from the company after a tenure of six and a half years. "After much reflection, I have made the difficult decision to leave OpenAI," Murati...