Creativeboom latest news
How SNOTMOTION's Golf animation brings sporty mish...
With their latest short, the duo transforms sporting slip-ups into playful storytelling. From building a golf course on a rotating drum to experimenting with vertigo-style shots, Kate Isobel Scott...
How Erika Hurst is fighting AI with authentic, han...
Seeking human-made alternatives to algorithmic mediocrity? This film translator is connecting five Japanese artists with overseas buyers. Between 2004 and 2006, I was fortunate enough to live in S...
Eurovision unveils new global identity for 70th an...
A rebrand for the world's biggest music contest has landed, but it's not the usual big-name agency behind it. The Eurovision Song Contest has revealed a refreshed global identity for its 70th anni...
Sangria Creative Studio gives La Reale a surreal n...
Featuring a royal camel surrounded by vintage televisions, cacti, and retro fridges, the beer brand's redesign swaps seriousness for humour and charm. La Reale, the Italian Pale Ale known for its...
Mother Design gives soda challenger Fhirst a 'wild...
With functional drinks flooding shelves, Mother Design has created a brand identity for Fhirst that rejects wellness minimalism in favour of maximalist energy, nostalgic typography, and unapologeti...
Hugh Miller joins Pentagram London as new partner
From Ford's innovation labs to Microsoft, BOND and Spin, Hugh Miller has spent two decades shaping brands and cultural institutions with intelligence and craft. His next chapter begins at the globa...
Big Hug gets a rebrand from JDO that puts purpose ...
Independent brewer Big Hug has unveiled a new identity by JDO, designed to unify its range and amplify its mission of becoming a 100% positive impact business. Quirky craft beer brands with big p...
Coca-Cola marks 125 years in Britain with campaign...
A new nationwide campaign, The Bosses, celebrates the people behind Britain's corner shops with striking portraits and intimate documentary films, as Coca-Cola toasts its 125th anniversary in Great...
Do you even brand?: Branding 101, according to Hug...
Founder and director Hugo Morrissey shares lessons and laughs from his first chapter of Black Book Design Collective. I've always found branding agencies to be a bit of a nightmare. My perception...
Thingy&Thingy's campaign for Vivobarefoot is like ...
With the help of the "anti-advertising" agency, Vivobarefoot has launched a joyful animated call to arms that blends play, provocation and purpose. We in the creative industries love a good first....
Why Cavalry is the secret weapon of the world's be...
This revolutionary motion graphics tool is reshaping global design. Discover Cavalry, and find out what it can do for you. When a small team of animators in Manchester decided to build their own m...
Tips from creatives on how to handle cashflow stre...
In the second of our new advice series, creatives share their hard-won wisdom on surviving feast-or-famine cycles, late payments and the perpetual anxiety of freelance finances. Welcome to the sec...
The New York Times launches its first original log...
Following the runaway success of Wordle and Connections, The New York Times Games team has unveiled a tactile, domino-based puzzle that blends clarity, colour and clever design thinking. When The...
Yinka Ilori launches debut watch collection with M...
The British-Nigerian artist and designer has unveiled a trio of limited-edition watches created in partnership with MB&F's M.A.D.Editions. Yinka Ilori MBE has released his first-ever watch col...
Why accepting everything you know is wrong is the ...
Stop clinging to sacred cows and outdated rules: your creative breakthrough is waiting on the other side. Have you ever felt so strongly about something that it was a hill you were prepared to die...
The unlikely story of how Banksy's artwork took ro...
From clandestine calls and disguised cargo to breakthrough chemistry and Anna Delphy, you'll think we made this story up. But it's all true! In the pantheon of art rescue stories, few can match th...
Yankee Candle unveils modern design refresh in col...
The home fragrance icon has teamed up with New York agency Beardwood&Co. to reimagine its brand identity, bringing a contemporary edge to a much-loved classic. Yankee Candle, one of the most r...
Inside Bitsville: Dale Crosby-Close's eccentric ne...
A year on from first making waves with his surreal, deadpan shorts, the Sheffield animator is back with a new series that expands his eccentric universe into full 10-minute episodes. We explore how...