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Video Ads on Gas Pumps Led to 12% More Applebee...
GSTV worked with IPG Magna to measure the impact of its video-on-the-go ads.
Disney Upfront Delivers Mickey Mouse, Jimmy Kimmel...
Mickey Mouse didn't stick around for Jimmy Kimmel's R-rated monologue in Disney's upfront.
Jimmy Kimmel Roasts Bob Iger, Offers Baby Naming R...
See the Jimmy Kimmel Live host's best jokes from the Disney upfront.
‘We Are the Target Audience’: How Esse...
Social media executives from three publishers share how they build engaged, inclusive followings.
ADWEEK Comes to C2 Montréal Next Week
It took me about eight minutes to know that ADWEEK had to find a way to work with C2.
How Betches Is Powering the NFL’s Big Play f...
The NFL's collaboration with the lifestyle media organization Betches evidences its push for more engagement from women and girls.
Introducing ADWEEK’s Sports Marketing MVP Aw...
The new list will celebrate the CMOs, agency leaders, and innovators redefining the sports marketing landscape.
Call for Nominations: The 2025 Brand Genius Awards...
Enter now to be among ADWEEK's venerated class of Brand Geniuses.
Gray Media Names GMs of Nebraska Stations
Shannon Booth will take over for Jim McKernan at WOWT
How Audible Turns Audiobooks Into Compelling Socia...
The brand pops into comments and book communities.
Exclusive: Ranking the Agencies on Revenue and Acc...
Globally, the Paris-based ad giant won 319 accounts across creative and media in Q1.
Olivia Wilde Directs Apple Ads That Wryly Capture ...
Acclaimed filmmaker Olivia Wilde captured modern student life in a new campaign from Apple that promotes its Mac computers.
Brands Can Recolor the Visual Language of Technolo...
AI is changing how we work, live, and create, and marketers are defaulting to the familiar visual codes of science fiction to capture it.
What Did I Miss? Contestant Can’t Believe th...
The Greg Gutfeld-hosted show is currently streaming on Fox Nation
Women’s Sports Is Rewriting the Playbook
ADWEEK's podcast explores how increased interest in women's sports scores brand investment.
Nutter Butter’s 5 Takeaways from Two Years of Bein...
Creepy Instagram posts like this have boosted purchases of Nutter Butter cookies by 17%.