TelevisaUnivision created an immersive presentation tied to Hispanic culture at the upfront.

2 weeks ago 4

Foot Locker will remain a standalone business and keep its brands, including Foot Locker Kids, WSS, Champs Sports, and Atmos.

2 weeks ago 4

Only two titles from Netflix crossed the billion-viewing-minute mark.

2 weeks ago 5

This partnership brings book access to communities in need across the country.

2 weeks ago 4

Charter and Cox set to combine in massive cable merger.

2 weeks ago 3

The agency will oversee the retailer's own paid media plus its ad business.

2 weeks ago 4

McCann has won the Hefty and Reynolds Consumer Products business.

2 weeks ago 3

UM has been named media agency of record for 7-Eleven, adding a $70M account as the retailer’s parent company considers a $50B sale to Circle K owner Couche-Tard.

2 weeks ago 3

A new film from Eli Lilly sounds like a recruitment ad, but it doubles as a brand manifesto to showcase the pharmaceutical company’s values.

2 weeks ago 4

Tucker joined WTVQ in June of 2023 as the station’s weekend sports anchor and reporter

2 weeks ago 3

At market research firm Kantar's Brand Summit event on May 15, the parent companies of those storied brands, including Mars Wrigley, Diageo, Inspire Brands, and Newell Brands, revealed their strategies for growing in a time of tariffs and economic...

2 weeks ago 3

At upfront, Fox ad boss sells a Super Bowl-like event to every crowd with big, elusive audiences.

2 weeks ago 4

The Briefing finished under the million-viewer mark.

2 weeks ago 3

Ad verification firm DoubleVerify is suing Adalytics, alleging that the research and analytics firm defamed the adtech company in its recent report about fraudulent traffic in digital advertising. 

2 weeks ago 2

The bank has increased its offers by 31% year-over-year.

2 weeks ago 2

ADWEEK’s Social Media Week has come to a close, but the social and influencer marketing conversation is here to stay. Brands big and small convened at the event in New […]

2 weeks ago 2

Kantar’s 20th annual BrandZ report values the world’s top 100 brands at $10.7 trillion, using a combination of financial performance and consumer perception to reveal how brand strength drives long-term business growth.

2 weeks ago 2

Chris Sojka has dropped a psychedelic diss track targeting his former business partner David Eisenman, who on Tuesday announced the launch of his new ad agency Cosmic Charlie.

2 weeks ago 2