When I started using AI, everything changed: my output, my confidence, my career.

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It’s halfway through 2025— time to take the temperature on which social media trends are defining the year.

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Welcome to HubSpot's Expert Edge Series, where we interview top execs at major brands to explore their perspectives on the latest trends, challenges, and opportunities shaping the industry.

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On average, Facebook is home to over 3.35 billion daily active users — from CEOs to students to your favorite brands. It’s an absolutely massive audience, but it can get tricky when it’s time to start connecting with them.

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As a marketer, I’ve seen it happen time and time again: I land on a product page that’s cluttered, confusing, or just badly designed and I leave immediately. No second chances.

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