Smashing Magazine
Ambient Animations In Web Design: Practical Applic...
Motion can be tricky: too much distracts, too little feels flat. Ambient animations sit in the middle. They’re subtle, slow-moving details that add atmosphere without stealing the show. In part two of his series, web design pioneer Andy Clarke...
AI In UX: Achieve More With Less
A simple but powerful mental model for working with AI: treat it like an enthusiastic intern with no real-world experience. Paul Boag shares lessons learned from real client projects across user research, design, development, and content creation.
How To Make Your UX Research Hard To Ignore
Research isn’t everything. Facts alone don’t win arguments, but powerful stories do. Here’s how to turn your research into narratives that inspire trust and influence decisions.
The Grayscale Problem
From A/B tests to AI slop, the modern web is bleeding out its colour. Standardized, templated, and overoptimized, it’s starting to feel like a digital Levittown. But it doesn’t have to be.
Smashing Animations Part 5: Building Adaptive SVGs...
SVGs, they scale, yes, but how else can you make them adapt even better to several screen sizes? Web design pioneer Andy Clarke explains how he builds what he calls “adaptive SVGs” using ``, ``, and CSS Media Queries.
















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